Dates for your 2022 Marketing Calendar

Dates for your Marketing Calendar 2022

Plan your year in marketing with our HUGE list of important dates in 2022

It can be a really huge undertaking to map out your 2022 year in marketing, but making time to do so will allow you to look ahead and plan out any campaigns well in advance, so get these key dates in your marketing calendar today.

We’ve compiled a massive list of notable 2022 marketing dates to make life a little easier for you – we’ve even created a contents table allowing you to jump between months to make browsing easier.

What’s the best way to use this list?

Feel free to bookmark this post, or create and a content marketing calendar that you can plug these dates into, as it will help you plan and schedule your material.

Do you need additional marketing support?

Being consistent with your marketing is tough, but consistency gets results.

If your business needs additional marketing support, whether thats eye catching visuals for social media or full social media management so all your posts across all your social networks are done for you, we can help with affordable packages without any long term contracts. Just get in touch with us today.

Alright, let’s take a deep breath and dive in…

 

January:

  • National Blood Donor Month
  • Veganuary Month

1st of January – New Year’s Day / Start of the January Sales

Although we all usually start the New Year in the worst way possible – with a banging headache, it is also the start of the January Sales. Maybe some retail therapy will help with this…

3rd of January – Festival of Sleep

I think it is safe to bet that most of us need some relaxation time to wind down after a manic but lovely festive period. Christmas and New year is full of parties, seeing loved ones, lots of organisation and never ending food. A good long nap sounds bliss after all of this, sign me up…

4th of January – World Braille Day

Louis Braille is the wonderful inventor of Braille, he was born on 4th January 1809 in France and became blind after a childhood accident. At the age of just 15 he created the system we know today as Braille. Over the years it has been tweaked to make it easier but is still used all over the world. Let the 4th of January make you think about how your business could help those visually impaired in making the world more accessible to them.

9th of January – The Golden Globes

For excellence in the film and television industry, these awards are sure to be a glitzy affair. Maybe you could do your own Golden Globes awards for business excellence? Make a whole social media campaign surrounding it – it’s a good way to promote yourself as an industry leader if you’re handing out the awards too!

17th of January – Brew Monday

The day to take time out for a cup of tea and a chat! What better excuse? Maybe you could use this day to schedule a day of meetings with your top clients or customers?

17th of January – Martin Luther King Day

Martin Luther King was a leader in the civil rights movement, and this date could be used to rally together in order to set your business goals. You could even set these out on Instagram in the style of Luther King with his famous words “I have a dream…”

17th January – 30th January – Australian Open, Tennis

A tennis match wouldn’t be a tennis match without the to’ing and fro’ing of the ball, tactics and ideas thought up by the individual tennis player and their coaching team. Why not set up a debate during this week to replicate this back and forth of ideas and generating some useful blog content for your target audience?

23rd of January – National Pie Day

Who doesn’t love a pie – from savoury to sweet they are all a nice treat. So to celebrate, why not treat your employees to a homemade pie or have some bitesize ones available to clients who might come into your business today.

24th of January – International Day of Education

January 24 was declared the international Day of Education by a resolution that was passed by the United Nations General Assembly (UNGA) on 3rd December 2018. Thereafter, on 24th January 2019 the first International Day of Education was celebrated. The message by UNGA is being spread across the globe. Their sincere efforts world wide have shown promising results in the betterment of an educated individual that constitute a cultured society, which is supported with optimism and opportunities. Share the love, tweet, blog, post or shout about it.

25th of January – Burn’s Night

Robert Burns was one of the great Scottish bards and as such, for hundreds of years, people (primarily the Scots) have held banquets in his honour.
But if the thought of an encased animal’s stomach doesn’t appeal, there’s always a ceilidh to enjoy. So grab a partner and dosey do..

26th of January – Australia Day

This day marks the anniversary of the beginning of the colony. In 1788, the 1st Fleet of British ships arrived at Port Jackson and raised the Union Jack. So don a corked hat, call your mate a wallaby and have a Fosters to celebrate the occasion.

31st of January – The Grammy Awards

The 63rd Grammy Awards ceremony will be the highlight of many popular musicians’ calendars. Presented by the Recording Academy, these awards acknowledge those who have been outstanding in their category. Maybe you could adopt the hashtag on social media with a well-designed offer to gain some free publicity?

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February:

  • LGBT History Month

1st of February – Chinese New Year

This major festival celebrates the Lunar New Year in an array of ways. You’ll usually see lanterns, beautifully decorated couplets and the lighting of firecrackers. Can you build a marketing campaign to celebrate the Year of the Tiger?

2nd of February – Groundhog Day

A day for predictions. Although in the US this day is used to predict the weather based on the behaviours of a groundhog, maybe you can use this day to set yourself some goals and to forecast for the rest of the year. Unless you want to relive the same day all over again, like Bill Murray, we’d suggest getting this right…

4th of February – World Cancer Day

A day dedicated to raising awareness and educating everyone on Cancer to prevent deaths. Why not dedicate a certain amount of profits for the day to a cancer charity.

5th of February to 19th of March – Rugby 6 Nations

The 2020 championship was the longest in history, with delays caused by the Covid-19 pandemic meaning it didn’t conclude until 31 October. England lifted the trophy on points difference ahead of France, but who will triumph in 2022?

9th of February – National Pizza Day

Treating all your team to pizza delivered to the office is a sure fire way to win boss of the year and boost office morale.

14th of February – Valentine’s Day

With its roots appearing to be both ancient Roman (with the festival of Lupercalia, a fertility celebration) and Christian (the feast to celebrate St Valentine’s Day). Britain’s are still very much in love with Valentine’s day, Mintel research predicted a spend of approx £470 million on this romantic day – so it’s definitely a significant selling opportunity not to be missed. n

17th of February – Random Act of Kindness Day

Can your business help someone in your local community today, if so share what you did on social media and encourage others to participate in The Random Act of Kindness Day.

18th to 22nd of February – London Fashion Week

All things British fashion-related are on the red carpet this week.  What about offering some ‘stylish’, ‘red carpet’ promotions of your own, to make you stand out this week?

20th of February – National Love Your Pet Day

What better opportunity to let your social media followers know more about you – share pictures or funny video’s of your pets.

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March:

  • National Women’s History Month
  • Red Cross Month
  • Marie Curie Daffodil Appeal Month

1st of March Shrove Tuesday (Pancake Day)

Ah, the day that we just HAVE TO eat the entire contents of one’s fridge. Challenge accepted.

1st of March – St David’s Day

Dydd Gwyl Dewi! A day of parades which include all things Welsh, such as gigantic leeks and daffodils, to celebrate the canonisation of Saint David. These festivities have amassed attention and can be a great opportunity for businesses.

4th of March – Employee Appreciation Day

A Lot of companies have annual bonuses, awards and recognition schemes but why not celebrate all of your employees on this day – a thank you can mean an awful lot especially after the last few hard years we have all had.

7th of March – British Pie Week

As a nation of pie lovers, it’s a great fun day. Why not get the team together over Zoom and bake a pie of their choosing –  it could be savoury, a dessert, a crumble, a pasty or a pizza pie, then have fun tasting them all and post the winner online!

8th of March – International Women’s Day

International Women’s Day celebrates social, economic, cultural and political achievements of women across the world. #BeBoldForChange. Perhaps a great day to celebrate the achievements of women in your business?

10th to 13th of March – Crufts 2022

The world’s greatest dog show. Perhaps a great time to celebrate the office dog and all the dog lovers you work with!

13th of March – Daylight Saving Starts

In order to make better use of natural light, at 1am the clocks move forward 1 hour from standard time. Although you are technically losing an hours sleep, you will notice that your drive to and from work won’t be in a blanket of darkness.

17th of March – St Patrick’s Day

This Irish celebration of one of Ireland’s Patron Saints has attracted growing global attention and can be a boom for businesses. Millions of people get involved, spending on all things green, having office and private party events and outings to restaurants and bars. Think about how you could do something to engage with your visitors on this festival.

21st of March – World Down Syndrome Day

A Fantastic day to be a part of in any way you can, spreading the word about the wonderful Down Syndrome community who are creating a single global voice on this day to advocate about their rights, inclusion and well being of people with Down Syndrome.

27th of March – Mother’s Day

To celebrate all Mums. A day for them to put up their feet and be waited on hand and foot. Presents in the form of cards and flowers are traditionally given – along with many cups of tea so there’s an opportunity to celebrate the achievements of Mums in your business?

27th of March – Oscars / 94th Academy Awards

An Oscar is a highly coveted award and celebrities travel worldwide to attend this event – although this year it may all be done virtually due to Covid-19. But who do you think will win? Who will be the best and worst dressed? Why not produce some related blog content? Try and link the title to this popular awards ceremony to increase your Google ranking. Remember to produce posts over 600 words long, that way it will further increase your Google ranking.

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April:

  • National Pet Month
  • Stress Awareness Month

1st of April – Walk to Work Day

Your way to help contribute towards a better climate for our planet. Ditch the car or public transport and walk part or all of the way to work and back. Not only is this good for our planet but is also great for our health.

1st of April – April Fools

April Fool’s Day appears to stem back to a celebration of the turning of the seasons around springtime. It’s a day for general silliness and the celebration of the practical joke. Although it’s not a well-known ‘selling’ opportunity, there are opportunities to engage with your customers and create brand awareness with perhaps a few ‘well-considered’ jokes. A funny email marketing campaign perhaps?

2nd of April – Children’s Book Day

Infiltrate your marketing with fictional characters for the day making your business appeal to a different audience. They are the next generation and your next target audience after all…

2nd of April – Ramadan Starts

Ramadan is the holiest month of the year in Islamic culture. For Muslims, it’s a time for spiritual reflection and growth, to help those in need, and to spend time with loved ones. It’s also a time when Muslims around the world fast during daylight hours for the whole month of Ramadan.

3rd of April – Oxford / Cambridge Boat Race

Held on the River Thames in London, the event will see the 167th Men’s and the 76th Women’s boat races. Perhaps you could piggy-back the hashtag for this boat race on social media with a well-crafted offer to gain some serious eyeballs on your brand?

5th to 18th April – The Mind Body Spirit London Wellbeing Festival

If you are a shaman, yogi, vegan, spiritual seeker, urban hippie then this is a festival experience not to be missed.

10th of April – Palm Sunday

Palm Sunday is a moveable Christian feast that takes place on the Sunday before Easter. The feast honours Jesus’ triumphant arrival into Jerusalem, which is recounted in all four canonical Gospels. Processions and the distribution of holy palm leaves are common ways to commemorate Palm Sunday. Some churches save the palms and burn them into ashes to be utilised on Ash Wednesday the following year.

15th of April – Good Friday

Good Friday is a Christian observance which commemorates the crucifixion of Jesus Christ. It is part of Holy week and it is a public holiday throughout the UK.

17th of April – Easter Sunday

Easter, the first big holiday after Christmas has customers spending thousands on Easter-related merchandise. There are also opportunities for non-Easter related selling too, by using the occasion as a springboard for new lines and special ‘spring’ offers.

18th of April – Easter Monday

Easter Monday occurs after Easter Sunday, which commemorates Jesus Christ’s resurrection, according to Christian belief. It is a bank holiday in England, Wales and Northern Ireland but not Scotland.

21st of April – World Creativity and Innovation Day

Every year on this day the UN promotes World Creativity and Innovation Day to celebrate the potential of the creativity and innovation industry around the world. Are there creative endeavours your business has been involved in this year that have resulted in positivity that you can talk about on social media? Or do you have innovative methods that help you stand out from your competition?

22nd of April – Earth Day (U.S.)

First celebrated in 1970, and now coordinated globally by the Earth Day Network, its celebrated in some 193 countries, with events to demonstrate support for environmental protection. A great opportunity for environmentally-friendly businesses to raise their awareness.

23rd of April – St George’s Day

St George’s Day, remembering England’s Patron Saint. A great celebration of English traditions and for selling all things English (…and for swords and dragons of course!).

23rd of April – Shakespeare Day

Known for works such as Romeo and Juliet, Hamlet and Julius Caesar, this date celebrates the English poet and playwright. Why not mimic the Bard of Avon and create some campaign sonnets to appeal to the classicists amongst us.

Be not afraid of greatness: some are born great, some achieve greatness, and some have greatness thrust upon them.

23rd of April – World Book Day

Reading opens up a world of possibilities and opportunities – it’s a gift that keeps on giving throughout your life. World Book Day is a charity whose mission is to give every child and young person a book of their own. Could you get involved and help give a child a book they’ll love?

25th of April – National Telephone Day

Take the opportunity to use this National Day to reconnect with any clients you haven’t heard from in a while.

28th of April – World Day for Safety and Health at Work Day

This day promotes safety and health in the workplace, so what does your business do to look out for health and safety for your employees? Can you talk about those things on social media and actually share the benefits your staff experience from them? As well as the more boring stuff like processes and procedures you have to have in place, perhaps you offer more exciting health benefits such as gym memberships or yoga lessons. This would be the day to talk about them.

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Do you need additional marketing support?

Being consistent with your marketing is tough, but consistency gets results. If your business needs additional marketing support, whether thats eye catching visuals for social media or full social media management so all your posts across all your social networks are done for you, we can help with affordable packages without any long term contracts.

Get Extra Marketing Support Today

 

May:

  • National Walking Month
  • National Share a Story Month

1st of May – National Loyalty Day

Use this opportunity to thank any loyal customers you have by awarding them a special offer or discount on goods or services.

1st of May – Ramadan Ends

Ramadan starts on the 2nd April, but ends in the evening on the 1st May. It is the ninth month of the Islamic calendar, and observed by Muslims worldwide as a month of fasting, prayer, reflection and community.

2nd of May – Bank Holiday

Traditional the first Monday in May is a UK Bank Holiday. Originally, it was probably a Roman festival celebrating the beginning of Summer and still remains a celebration of the end of Winter. It’s a great time to launch summer products and promotions. It’s also a great time to dance around the Maypole or do some Morris dancing!

3rd of May – May Day

An ancient festival to celebrate the coming of Spring. This event usually incorporates street marches as well as the singing of madrigals and folk dancing. Start your month off with a bang and use this festival to engage your site visitors. Perhaps a “Mayday” pun to draw attention to a special offer you’re running?

4th of May – Star Wars Day

May the 4th be with you…

5th of May – UK Local Elections

On the back of the UK’s Local Elections, why not ask your site visitors for their opinion with a poll? Collect some data and produce an article on the results. People love to be involved and have a say in what your business is doing, or where you could improve, just like they do with the government.

8th of May – V-E Day’s 76th Anniversary

VE Day marks the end of the Second World War and this year celebrates its 76th Anniversary.

9th of May – Europe Day

No, not a day spent celebrating the Swedish rock band, but a day celebrating “peace and unity in Europe” celebrated by the Council of Europe and the European Union. The date marks the anniversary of the historic Schuman declaration, which started Europe on the path to today’s European Union

14th of May – FA Cup Final

If you’re a footie fan then this is probably one not to be missed. Use this opportunity to engage with your footballing and non-footballing customers with offers and promotions.

17th of May to 28th of May– Cannes Film Festival

All those in the film industry flock to the South of France for this illustrious awards ceremony. Again, this festival sees high end fashion and a chance to create a marketing strategy around this well publicised event particularly if you’re in the fashion business.

20th of May – World Bee Day

Why care about World Bee Day? Beecause Bees are amazing! They are crucial to our plant for pollination in our ecosystem. Without Bees we would lose all the plants that they pollinate, and that’s around 70 of the 100 total crop species that feed the world. Let that sink in. These little fuzzy guys are hugely important for our existence.

24th to 28th of May – Chelsea Flower Show

Held by the Royal Horticultural Society, this show normally welcomes Spring with an eclectic array of colours and of course flowers. With such a dedicated and captive audience, it would be a shame to miss this marketing opportunity.

25th of May – National Wine Day

Well it would be rude not to celebrate the National Day – so treat yourself & maybe your team to a bottle of Vino.

28th of May – Amnesty International Day

Standing up for human rights, amnesty international raises awareness for those in need. Why not do a sponsored run or swim to raise funds for a cause that is close to your organisation’s heart?

29th of May – National Biscuit Day

Best biscuit? It’s the Chocolate Hobnob hands down – don’t try to convince me otherwise. This day will be sure to spark a serious amount of debate and who knows, maybe some arguments in the office, as you try to convince your colleagues of the dunking capabilities of your favourite snack.

30th of May – National Creativity Day

Use this opportunity to share some of your recent creative work with clients or maybe some of your creative plans for the future. Maybe you have some new packaging or a new logo or website design you could share with them.

30th of May – Bank Holiday

The spring holiday weekend coincides with the school summer half term – a couple of useful opportunities for engagement and selling.

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June:

  • Gay Pride Month

1st of June Beginning of Summer

The 1st of June is officially the beginning of summer, so dig out your sunnies, get your summer clothes out from the loft and start working on that beach body. As a businesses maybe you can throw a summer BBQ for your staff or even your clients?

2nd of June – National Running Day

We all know exercise helps not only our physical health but our mental health – schedule in some time to get out for a run or a stroll.

5th of June – World Environment Day

This is the United Nations day for encouraging worldwide awareness and action to protect our environment and planet as a whole – something all individuals and businesses need to embrace. Can your business help raise awareness in your community? And can you look at your businesses environmental policy to try and limit its carbon footprint?

11th of June – Queen’s Birthday

This isn’t the Queen’s actual birthday (that’s on 21st April) but this is her “official” one. In the past official celebrations to mark a King or Queen’s birthday have been held on a day that isn’t their actual birthday. The Queen’s great-grandfather, Edward VII, who was King from 1901 to 1910 was born in November, which is not known in the UK for its good weather. He wanted a big public celebration, and as the weather in November would likely be cold, wet and windy, he combined it with a military parade in the summer – and there you have it!

19th of June – Father’s Day

Father’s Day is worth only half of that spent on Mother’s Day, but millions of pounds will still be spent on this occasion nevertheless. Remember it’s not just for dads, it’s for fathers-to-be, fathers-in-law, stepfathers, grandfathers and father figures.

15th of June – National Beer Day

“Beer Day Britain” is an annual event celebrating beer in Britain. Just typing this is making me thirsty! For National Beer Day this year could you organise a brewery tour for your beer loving staff, or maybe buy some craft beer and reward people for their hard work?

14th to 18th of June – Royal Ascot

Revered globally, this Race meeting is a special occasion. Complete with a Royal procession, a strict dress code and a park and fly helicopter experience, it’s no wonder that over 300,000 people visit these races over the 5 days – this year things might be different for spectators due to the pandemic. Why not make your business stand out in all it’s finery with an on trend blog post?

21st of June – Summer Solstice

What better way to experience the longest day of the year than heading to Stonehenge for the Summer Solstice. Maybe bring in the official beginning of Summer with your brands Summer Collection?

21st to 29th of June – World Wellbeing Week

Now in its fourth year, World WellBeing Week returns in June 2022 to provide the opportunity for participants worldwide to promote an overall awareness for the wide-ranging aspects of wellbeing, including social, physical, emotional, financial, career, community and environmental wellbeing. Something never before so important in these challenging times of ours.

21st of June – National Selfie Day

Can you persuade your team to all take a selfie to share on your business social media page? Help people to get to know your company and show a more light hearted side to your team.

24th of June – Take Your Dog To Work Day

So many of us have four-legged-friends who play a massive role in our lives. Celebrate your dog, or the dogs of the people who work in your business by getting them all into the office or meeting up for a mass walk. Document the whole thing on social media – your followers will love to see your staff members’ furry friends!

27th of June – Wimbledon

This world-famous Grand Slam tournament has been held, for 2 weeks every summer, and is the oldest tennis tournament in the world, held at the All England Club in Wimbledon. A glorious fortnight of strawberries and cream and more recently a British winner!

28th of June to 3rd of July – Henley’s Royal Regatta

Henley Royal Regatta was established in 1839 and is the best-known regatta in the world. It’s a traditional event held each year on the River Thames ….. blazers and boaters all round!

30th of June – Social Media Day

Social Media Day is observed annually on June 30th. In its short life, social media has redefined how people interact, communicate, and share with family, friends, and the world.

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July:

  • National Ice Cream Month

1st July to 24th of July – Tour De France

The annual race which sees cyclists testing themselves through a gruelling 21 stage route from Nice to Paris Champs-Elysées. Why not think of a way to create an engaging campaign around this event?

1st July to 3rd  of July – British Grand Prix, F1

This event takes place at the Silverstone Circuit with roughly 300,000 fans and it’s come a long way since the first ever round of the F1 Championship in the 1950s. Again, with such a captive audience, why not make them a fan of your business or products as well as the F1?

2nd of July – World UFO Day

Do you have any out of this world deals which you can offer on World UFO Day?

4th of July – American Independence Day

Celebrated since 1776, this National American Holiday sees the tradition of BBQs and fireworks. Do you have any ideas how to include stars and stripes into your marketing campaign? Today might be the day to try it.

9th to 11th of July – Eid al-Adha

An Islamic festival to commemorate the willingness of Ibrahim (also known as Abraham) to follow Allah’s (God’s) command to sacrifice his son. Muslims around the world observe this event.

14th of July – Bastille Day

Bastille Day celebrates the French Revolution when the Parisian prison; The Bastille was overthrown in 1789. Flags of red, white and blue are raised around France and large military parades which include aerobatic displays mean that both the land and sky are a spectacle.

15th of July – National Give Something Away Day

This can be a great marketing opportunity – run a competition to give something away. This will potentially boost your social media following and drive traffic to your business.

26th of July – National All Or Nothing Day

We all have dreams we hold back, decisions left to make, or plans uncompleted. On this day, people break free of everything holding them back. Everyone has at least one thing that they would like to overcome, need to do or want to do but might be fearful or hesitant to do so. This is the day to go ahead and do it, take that first step and go for it.

29th July (Evening) to 30th of July (evening) – Islamic New Year

The Islamic New Year, also known as the Hijri New Year or Arabic New Year, is the day on which the year count is incremented and marks the start of a new lunar Hijri year. Most Muslims observe the first day of Muharram as the start of the Islamic calendar year.

30th of July – International Friendship Day

In 2011 the General Assembly of the United Nations declared 30 July as official International Friendship Day, with the idea that friendship between peoples, countries, and cultures can inspire peace efforts and build bridges between communities.

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August:

  • National Immunisation Awareness Month

4th of August – Cycle To Work Day UK

Our climate desperately needs help in any way, shape or form right now, so promoting Cycle To Work Day and getting involved yourself will help you do your bit to cut down on pollution.

5th of August – International Beer Day

Why not treat yourself and your team to a beer after work as a thank you.

8th of August – International Cat Day

A celebration to raise awareness for cats and learn about ways to help and protect them. Get engagement on line with pics of your furry feline friends!

9th of August – National Book Lovers Day

Reading a good book at the moment or have an all time favourite. Share this with your social media followers and engage in conversations over what their favourites are.

17th of August – National Non Profits Day

Through nonprofits, awareness, research, and aid reach the people who need it most. Nonprofits also produce tremendous benefits to their surrounding communities and the broader world. Take some time to learn more about nonprofits. Understanding that the funding for these organizations often satisfies more than the mission statement will help us see the benefits of supporting nonprofit organizations.

21st of August – World Entrepreneurs Day

The purpose of WED is to create awareness for entrepreneurship, innovation and leadership. It’s the perfect day to celebrate those who have started their own business (perhaps your business’s founder(s) fall into that category?). Or maybe there’s something particularly innovative about the products you sell or the services you offer?

26th of August – International Dog Day

Celebrated annually for people to recognise the importance of dogs and how they impact their lives on a daily basis. The day for all those office dogs out there that work so hard to keep us all happy and motivated!

28th of August – National Thoughtful Day

Why not do something thoughtful for a colleague or client. How can you make their day just a little better?

29th of August – Bank Holiday

This late summer holiday long-weekend is the chance to make the most of the final weeks of summertime. It’s a great chance to create an offer tempting people to spend before they settle back into their usual routine.

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Do you need additional marketing support?

Being consistent with your marketing is tough, but consistency gets results. If your business needs additional marketing support, whether thats eye catching visuals for social media or full social media management so all your posts across all your social networks are done for you, we can help with affordable packages without any long term contracts.

Get Extra Marketing Support Today

 

September:

  • Classical Music Month

1st of September – Beginning of Autumn

As the summer draws to a close, temperatures start to plummet (or dip slightly if you live in the UK!) and the leaves fall from the trees, the 1st September marks the official beginning of Autumn.

5th of September – International Day of Charity

Self explanatory. Charitable causes always need our help so get fundraising for a charity or charities that are close to your heart. Can you get your local community involved through your businesses social media presence?

8th of September – International Literacy Day

International Literacy Day came about as a way of reminding people of the importance of literacy – after all a more literate society is a more sustainable society. This day is often themed each year, so take a look and see what this year’s theme is and how you might be able to get involved.

10th of September – World Suicide Prevention Day

World Suicide Prevention Day aims to raise awareness of suicide and provide a worldwide commitment to prevent as many from happening as possible. Every year the Samaritans campaign to raise awareness, so perhaps your business can get involved by hosting an event to raise money?

12th of September – National Day of Encouragement

Could you help a colleague with a project or an idea they have. Give them a boost and encourage them to their goals.

15th to 16th of September – Yom Kippur

This is one of the holiest days in Judaism. It means Day of Atonement and definitely one for the calendar.

18th of September – Battle of Britain Day

On this day in 1940 the British RAF claimed victory over the German Luftwaffe, a massive victory for the British morale during the Second World War.

21st of September – World Alzheimers Day

A day of real importance, seeing as so many of us will unfortunately suffer this disease (dementia) at some point in our lives. Could you or your business do something to raise money for The Alzheimers Society?

22nd of September – Car Free Day

Can you set the example and make it work another way instead of using your car  or try car sharing with a colleague who lives in your area?

23rd of September – Autumn Equinox

This day is all about honouring the harvest. Whether that be an actual harvest of plants planted in the ground for consumption or the harvest of your efforts to create your business’s vision – whatever that may be.

27th of September – World Tourism Day

The purpose of World Tourism Day is to nurture the awareness of the importance of tourism and demonstrate its cultural, social, economic and political values across the world. The Covid-19 pandemic prevented many of us who love travelling from going abroad, so let’s hope we can get back to planning some adventures in 2022.

30th of September – Love People Day

Show some love to your social media followers.

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October:

  • Breast Cancer Awareness Month
  • Domestic Violence Awareness Month

1st of October – World Vegetarian Day

A day of celebration established by the North American Vegetarian Society in 1977 and endorsed by the International Vegetarian Union in 1978, “To promote the joy, compassion and life-enhancing possibilities of vegetarianism.”.

2nd October – London Marathon

The organisers plan to make the event the biggest 26.2-miler ever staged. They are aiming for a record 50,000 runners to run from Blackheath to The Mall in the traditional mass-participation race on October 3.As well as this, there will be 50,000 places available for runners around the world to take on the Virtual Virgin Money London Marathon the same day

10th of October – World Mental Health Day

World Mental Health Day is observed on 10 October every year, with the overall objective of raising awareness of mental health issues around the world and mobilizing efforts in support of mental health.

12th of October – National Savings Day

Offer customers a discount for 1 day only. Spread the news on social media and get everyone talking.

20th of October – National Writing Day

National writing day is a U.S. celebration of writing. On this years National Writing Day could you challenge your followers (or your customers) to write a short testimonial about their experience of working with your business? Or perhaps ask your staff to put pen to paper and write a few thoughts about what they enjoy about working at your company?

24th of October – United Nations Day

This is a day in which the United Nations Organisation recognises their achievements and sets out their new aims for the year. Have you got a day to recognise achievements within your business? Everyone likes recognition and it might motivate members of staff.

26th of October – National Pumpkin Day

Love it or loathe it, Pumpkin Day (or Halloween) is celebrated across the world and is meant as a day to celebrate the ‘fruits’ that we take from flowering plants. Bet you didn’t know that eh? As a business you can use this day to have some fun with your staff – perhaps a pumpkin carving competition judged by your social media followers?

28th of October – National Make A Difference Day

National Make A Difference Day brings community service to a whole new level each year. Organizations join forces on the fourth Saturday in October to make a difference, big or small. Millions of people have united in the common mission to improve the lives of others.

30th of October – Daylight Saving Ends

At 1am the clocks move backwards 1 hour from standard time. Huzzah, you gain an hours sleep! Just remember to reset your alarm so that you don’t accidentally wake up at the usual time!

31st of October – Halloween

Mintel, the world’s leading market intelligence agency, reported that UK consumers spend £310million on Halloween, seeing it overtake the spend for Valentine’s Day. 40% of Britain’s spent money on Halloween. So, even if your business doesn’t have a direct link to this event it might be worth adding some kind of Halloween-themed offers to your shop at this time. If all else fails, encourage your staff to dress up and snap some pictures for social media.

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November:

  • Cyber Monday & Black Friday (for E-commerce)
  • Aviation History Month
  • National Alzheimer’s Disease Awareness Month

1st of November – All Saints Day

All Saints Day is a Christian solemnity celebrated in honour of all the saints of the church, whether they are known or unknown.

1st of November – World Vegan Day

A day marked to celebrate the benefits of veganism, not just for humans, but also for the environment too. If your brand is environmentally conscious then this is perhaps a day you’ll want to mark with some social media content relating to sustainability and your business.

2nd of November – All Souls Day (Dios Los Muertos)

All Souls’ Day, also known as the Commemoration of All the Faithful Departed (and the Day of the Dead in Mexico), is a day of prayer and remembrance for the faithful departed, which is observed by Roman Catholics and other Christian denominations

5th of November – Bonfire Night (Guy Fawkes)

Remember, remember the 5th of November – although the spend on bonfire night is relatively small, when compared to that of the US import Halloween, it’s clear that the spend on ‘Autumn’ events is growing.

13th of November – Remembrance Sunday

Remembrance Sunday is observed as a day to remember the contributions of British and Commonwealth military and civilian troops and women in World Wars I and II, as well as later conflicts. A time to reflect and give thanks to the sacrifices made by previous generations for the freedoms we enjoy today.

24th of November – Thanksgiving

In November 2015, the Independent newspaper reported that Waitrose said one in six Britain’s now celebrate the American ‘Thanksgiving’ tradition – time for turkey, sweet potato and pumpkin pie and perhaps some special autumn/winter promotions?

24th of November – Diwali

Diwali is a five day festival of lights. Celebrated by Sikhs, Jains and Hindus across the world, it celebrates new beginnings.

25th of November – Black Friday

In November 2016 the Telegraph >reported that bargain hunters stayed away from the high street, preferring to shop for offers online, with sales over the entire weekend expected to top £5.76billion. Not to be missed for you ecommerce store owners.

27th of November – Small Business Saturday USA

Small Business Saturday is an American shopping holiday held during the Saturday after US Thanksgiving during one of the busiest shopping periods of the year. This Saturday is always the last one in November, so falls between November 24th and November 30th. The initiative started in 2010, and in 2011, the Senate unanimously passed a resolution in support of the day, and officials in all 50 states participated.

28th of November – Cyber Monday

Cyber Monday is a marketing term for e-commerce transactions on the Monday after Thanksgiving in the United States. It was created by retailers to encourage people to shop online.

30th of November – St Andrew’s Day

Scotland’s official national day, so don your best kilt, limber up for that ceilidh dance and be thankful that you did, as some finish the evening off with a deep fried mars bar.

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December:

  • Month of Christmas

3rd of December – Small Business Saturday UK

Small Business Saturday UK is a grassroots, non-commercial campaign, which highlights small business success and encourages consumers to ‘shop local’ and support small businesses in their communities.

5th of December – International Volunteer Day

Every year on December 5th, the United Nations Volunteers Programme (UNV) organises International Volunteer Day to honour and promote the tireless efforts of all volunteers, not just UN Volunteers. Can your business give something back by volunteering time or services to local organisations that could benefit from your help?

10th of December – Human Rights Day

Human Rights Day is commemorated all around the world on this date. The date was chosen to commemorate the adoption and proclamation of the Universal Declaration of Human Rights (UDHR) by the United Nations General Assembly on December 10, 1948, which was the first worldwide enunciation of human rights and one of the first major achievements of the new United Nations.

14th of December – Christmas Jumper Day

A great day that’s always worth celebrating, Christmas Jumper Day is a fantastic way to raise money for charity and bring all your staff together, encouraging them to dig out some seriously questionable jumpers all in aid of great causes. If your business does organise something for Christmas Jumper Day, don’t forget to talk about it on social media.

21st of December – Winter Solstice

What chillier way to experience the shortest day of the year than heading to Stonehenge for the Winter Solstice. Maybe bring in the official beginning of Winter with your Comfort Collection?

24th of December – Christmas Eve

Most people are winding down to take a well deserved break.

25th of December – Christmas Day

Christmas, the busiest spending period of the year, with the trend for online spending increasing year-on-year. If you run an ecommerce store, make sure you’ve got everything well in place beforehand.

26th of December – Boxing Day

Big for sales, this date is not to be missed if you run an ecommerce store.

31st of December – New Years Eve

In the Gregorian calendar, New Year’s Eve (also known as Old Year’s Day or Saint Sylvester’s Day in many countries), the last day of the year, is on 31 December. In many countries, New Year’s Eve is celebrated at evening parties, where many people dance, eat, drink, and watch or light fireworks. Some Christians attend a watchnight service. The celebrations generally go on past midnight into New Year’s Day, 1 January.

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