The website design had to appeal to kids, so we chose bring, bold and fun colours to make the site stand out. We also ensured that the diamond shape from the logo was reused across the website too.

Most of the internal pages on the new site follow a similar layout – big bold, spacious and bright. We also have clear calls to action to encourage visitors to join for a taster session.

The blog has a simple grid-based layout making it easy to browse and find the article you’re interested in reading.

All content and news on the front-end of the website is editable within the WordPress admin area, meaning Sound Pop can manage the website themselves.

Once a child becomes a member they have access to a secure members area allowing them to listen and practice song parts, watch choreography videos to perfect their dancing and download information sheets too.

Sound Pop Academy directors also have the ability to manage the members and their subscriptions too, all from within the website admin area. New songs can also be added and members assigned to the correct location of the choir they belong to.

Finally, we designed an integrated a multipurpose MailChimp email newsletter to perfectly match the look and feel of the new Sound Pop Academy website.