We’ll work with you to define your brand, what it stands for and how it looks visually. We’ll then apply your new branding to a new bespoke website that engages and resonates with your customers.
If your business is having an identity crisis and needs to get clear on it’s message so that it can confidently stand out and stop being overlooked, then our branding and web design service is for you.
With this option we’ll work with you to create a brand that bridges the gap between your strategy and how your business presents itself to the world. After all your brand is not just your logo, or just your website – it’s about finding how best to communicate all of what makes your business unique, so it resonates with your target market so that they take action.
Our bespoke branding and web design service will help you get clear on all of this, ensuring your business has the visual identity it deserves. We can even apply your new branding to your marketing collateral too (business cards, letterheads, email signatures, social media accounts).
Bespoke branding and website design is not a ‘one size fits all’ solution, so schedule a call to discuss your requirements in more detail.
Or read on below to find out more.
Authentic Style’s portfolio and our initial meetings suggested they would be a perfect fit to guide us through the process of building a website and refreshing our brand. Will and the team supplied a clear and detailed plan for our project and stayed constantly in touch – this helped greatly in keeping us focussed and on schedule. We are very pleased both with the management and timescale of the project, and with the design of our new brand.”
“We have been using Authentic Style for our website design and aftercare for the past two years in addition to producing a new brochure. In that time we have been very impressed with their service and have seen traffic to the site increase significantly, leading to sales that we would not normally have achieved.
Very happy to have worked with Authentic Style on our new branding and website. Responsive, helpful and patient with our lack of knowledge!”
It all starts by listening. We need to find out as much as we can about the aspirations you have for your brand. What are your goals? What feelings do you want people to associate with your company? What struggles do they have that you help to solve? Then we’ll put pen to paper to generate some ideas.
First we’ll present 3-4 different logo concepts to show how your new business branding could look. Together with you we’ll select the best ideas and develop them to arrive your new, on point business branding.
Next we’ll talk all things website. We’ll create a plan that maps out the structure of your site and what each page needs to talk about to really resonate with your audience and position your company as the ‘guide’ and the leader in your field. From here we’ll produce a bespoke website design, carefully considering the user experience (UX) on mobile and what key phrases need to be built in to generate high Google rankings.
Once you’re happy with the new look and feel, we’ll start building your website from the ground ensuring that it’s fast loading and extremely easy to manage using WordPress. We’ll also build it with all the technical aspects required to help it rank highly on Google and provide you with a training session and videos so you can confidently manage your website’s content moving forward.
Now that we’ve updated your brand online, its time to take a look at how you’re showing up offline. We’ll redesign any offline marketing collateral you have, such as business cards, brochures and leaflets so your visuals are consistent online and offline.
Once everything is ready we’ll help you prepare for a successful launch, getting all of your social media profile images and cover photos on brand and advising how you can announce your new brand with a bang. We’ll then launch your website and start measuring how your visitors are interacting with it.
We offer an affordable monthly maintenance plan that ensures your website is healthy, fast and secure so it doesn’t have to be redesigned again in a couple of years time.
As a optional extra we even offer a monthly managed social media design and scheduled posting service. Each month we agree a set number of updates across all your social channels and design on-brand visuals so your updates connect with your audience. We’ll also be responsible for posting the updates for you to free you up to work on your business.