Tailor-made ecommerce solutions from experts.

We’ll design & build your ecommerce website based on data, ensuring it’s flexible and scalable as your business grows.

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If you’re looking for beauty and results, you’re in the right place.

When you rely on your ecommerce website to sell your products it needs to look beautiful, be secure and also future-proof. You’ll be glad to know that when you work with us, not only do you get custom design so your shop can look exactly how you want it to look, but you also get a strategy for success.

Your existing website (if you have one) holds so much data that we’ll start by learning as much as we can from that before we propose a solution. We’ll find out who your audience is, what makes them tick and base our whole approach around a solution that makes them happy—it’s a customer-centric approach.

Our guiding principle is simple; to be your brand’s outsourced ecommerce web design department. We’ll always there when you need advice and importantly we’ll be proactive at looking out for any opportunities that can help you gain traction and dominate your industry.

Read on to find out more about our process and how we can help support you during your ecommerce journey.

We worked with Authentic Style over a 2 month period to design and develop our new ecommerce website from scratch. The patience and understanding they showed to us as new clients, has been second to none and we feel we have made new friends with the team as well as having learned a great deal from them. The aftercare has been sensitive and supportive and we will continue to work with them over the coming months to improve our digital offer.

If you are looking for an agency who really listens and really supports their clients then Authenticstyle should be the first port of call for you.”

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Jilly Carrell
The Labrador Company

The professional, enthusiastic team at Authentic Style have designed and built our new Ecommerce platform. They have worked really well alongside us to bring this project to fruition and as a result we are now retaining their services in a very pro-active role to both maintain and develop services further. Highly recommend the team.”

Authentic Style-David Beck
David Beck

Authentic Style have been incredible in creating our new ecommerce website, the design is exactly the look we were after and site is super fast and works perfectly. Eleanor has been fantastic and constantly on hand throughout the whole process. Thank you!!

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Emma Collings
The Cheese Wedding Cake

Thanks to Authentic Style, I have a website I am absolutely delighted with and can manage easily. They were always responsive during the build and are equally so regarding after sales service.

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Juliet Stallwood
Juliet Stallwood Cakes & Biscuits

Authentic Style’s online guides and advice were invaluable when it came to helping us find a key partner to develop our new website with. Will and the team’s patience and good humour were much appreciated as we built the site. Importantly pricing was transparent with no hidden surprises. Thank you!”

Authentic Style-John Tourgot
John Tourgot
Step 1


We want to know your story, your motivations and your future plans, to help us build a picture of where you are and where you want to be. Listening is key here and will allow us to propose the correct solution, that is going to yield the best results.

Step 2


Did you know your existing store holds the key to your future success? By analysing how people are finding and interacting with your ecommerce store, we have a much more rounded picture of what is and isn’t working, and where there are opportunities.

Step 3


To be a success your store needs to be a pleasure to use, be easy to use on all devices and have a simple checkout. We start by having a team whiteboarding session to explore how we can lay out your store and then present polished wireframes for your review.

Step 4

Creative store design

Templates and off-the-shelf solutions are restrictive and will hold your store back. With our custom approach your new store is designed from a completely blank canvas. This allows us to craft a custom look and feel, true to your brand.

Step 5


Once you’ve approved the designs we’ll begin integrating your store with WooCommerce, so content and images are fully editable. We’ll also ensure your new ecommerce store is optimised for Google and fully tested on desktop computers, tablets and mobiles.

Step 6

Delivery & launch

Once your store has been built and content has been added we will fully QA it to make sure nothing has slipped through the cracks. We’ll then share a link for you to view your new store on our test server. Once approved we’ll schedule time to make it live!

Step 7


We offer full training once your ecommerce store is live. This usually takes 30-45 minutes and can be delivered over the phone or in person. This leaves you confident that you have all the knowledge you need to edit and make changes to your new store.

Step 8

Ongoing growth

It’s our philosophy to have your best interests at heart, so we’ll regularly analyse your shop’s performance to help you squeeze every last drop of success from it. We use a variety of tools that let us see how your visitors interact with your website so any alterations we make are well informed and as effective as possible.


Xero Cloud Accounting

If you’re spending too much time doing your books or spending too many hours on your bookkeeper, you’ll be glad to know that you can save a huge amount of time by having orders from your new website flow directly into Xero.

By using product SKU’s in Woocommerce we can synchronise these with your Xero inventory items so all your sales marry up to the relevant inventory items in Xero, making reconciliation a hassle-free process.

  • Have orders flow directly into Xero
  • Get back huge amounts of time doing your books
  • Be prepared for “Making Tax Digital” in 2020
  • Streamline your accounting processes
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Your new ecommerce website can be integrated with MailChimp to allow you to easily collect customer details in a GDPR compliant manner, so you can market to them in the future.

Here are a few reasons why we recommend using MailChimp

  • Free for less than 2,000 subscribers
  • Ability to segment subscribers into lists
  • Great analytics
  • Easy content management
  • Ability for automation
  • Bespoke designs
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Drift & Crisp

If you have the resources, live chat can be an extremely good way to connect with potential customers, answer questions and close more business.

We can integrate your new ecommerce website with Drift or Crisp two very affordable and fantastically easy to use live chat providers.

  • Convert more visitors
  • Provide quick support
  • Answer questions
  • Connect with your visitors
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Recover Abandoned Baskets

If you don’t have a way to recover abandoned baskets on your ecommerce website then you’re leaving money on the table.

We’ll integrate basket abandonment into your ecommerce website so you have an automated way to follow-up with customers and are able to see what volume of sales were recovered.

  • Recover lost sales
  • Automate the process
  • Access analytics
  • Incentivise customers
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If you’re looking for a new way to manage your inventory, process orders and handle shipping, then we can look at integrating your ecommerce website with Orderhive to streamline these processes.

  • Save time processing and fulfilling orders
  • Stock control, shipping control
  • Track performance
  • Used by Puma and IKEA
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Payment gateway integrations

The great thing about Woocommerce is that it integrates with many different payment gateways, the most popular being PayPal, Stripe, and Sage Pay.

We mainly integrate with the gateways below, but if you use another gateway provider, chances are we can integrate with it.

  • PayPal
  • Stripe
  • Sagepay
  • WorldPay
  • GoCardless
  • … and many more
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Hundred’s more integrations…

Woocommerce offers the ability to integrate with hundreds of different third-party providers so you can benefit from a more streamlined business.

If you’d like to talk to us about a custom integration that is possible too, so get in touch with us to start a conversation.

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