Bespoke Web Design in Dorset, Bournemouth, Poole & Beyond

We are experts at creating websites for businesses based in Dorset and throughout the UK. Our approach encompasses your entire online marketing strategy, not just your website.

Web Design
authenticstyle-Bespoke websites

Bespoke web design for Dorset businesses.

Websites can be complex and overwhelming – our mission is to simplify all that and make you fall in love with your website again whether you’re a new Dorset based start-up, or a well established business already.

By working with us you get to experience the true benefits of having an irresistibly well-designed website that doesn’t just look great, but also works hard and generates enquiries for your business, allowing you to relax and get on with what you’re good at.

You don’t need to worry about measuring whether your new website is actually performing because we’ll do all that for you. Our philosophy is to be your outsourced web design department, always there when you need advice and always being proactive, looking out for any margins that can help you gain traction and dominate your industry.

Find out more about our simple web design process below.

“We have been using Authentic Style for our website design and aftercare for the past two years in addition to producing a new brochure. In that time we have been very impressed with their service and have seen traffic to the site increase significantly, leading to sales that we would not normally have achieved.

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Dan Winter
Poultons Dorset

Authentic Style’s portfolio and our initial meetings suggested they would be a perfect fit to guide us through the process of building a website and refreshing our brand. Will and the team supplied a clear and detailed plan for our project and stayed constantly in touch – this helped greatly in keeping us focussed and on schedule. We are very pleased both with the management and timescale of the project, and with the design of our website and new logo.”

Authentic Style-Claire Thomas
Claire Thomas
Southern Filters

We decided to ask Authentic Style to redesign our site because our previous experience of working with them was so good. Their project management system is brilliant and their responses and communications are always very quick and helpful. We’d definitely refer their great design skills, communication and all the services that they’re able to provide to others. We’re delighted with our site and look forward to working with Authentic Style in the future.”

Authentic Style-Dan Cooper
Dan Cooper
LoveSoul Choir

We approached Authentic Style with a very specific brief for our updated school website, as well as an extremely tight deadline. The Authentic team were great at listening to and understanding our requirements, developing concepts for the site which were exactly in line with what we had in mind. They were able to quickly adopt a few design changes in the early stages and their efficiency meant they could move swiftly onto the site build. During the build, communication between us and the Authentic team was easy and efficient. We were all extremely pleased with the outcome and, thanks to the training provided by the team, we are now able to easily update and maintain our own site. Staff, students and parents are all delighted with the new St Mary’s site.”

authenticstyle-Louisa Cowan
Louisa Cowan
St Mary's School

We were immediately impressed by your portfolio of work and we felt that you understood our requirements exactly. Will also offered us valuable advice and recommendations on how to improve the functionality of the website and the overall user experience. We’re over the moon with the new website and it has really exceeded our expectations.”

Authentic Style-Laura Jarrett
Laura Jarrett
Complete Carpentry

Very professional from beginning to end and extremely organised, completing everything on time. Price wise, very competitive also. We are absolutely delighted with the service and we felt in safe hands through the entire process, especially agreeing on the design. We felt listened to and we have ended up with exactly what we had in mind. The customer service is second to none and we are very happy that we hired you to design our website. We highly recommend Authentic Style.”

Authentic Style-Karen Rhys
Karen Rhys
The Exchange

Emails used to suffice for us planning charters, but as the business has grown, we wanted to find a way to streamline the entire process. We approached Authentic Style to come up with a platform that could achieve this and as with any project we’ve undertaken with them, we were impressed by how clearly they understood what we needed. They have produced a secure way for our clients to connect with us, resulting in a quick and efficient use of our time in the office. This was the second time we relied upon Authentic Style and it went so well, we’ve got project number three in the design stage! Great job.”

authenticstyle-Jon Rowe
Jon Rowe
Sunseeker Charters
Step 1


We want to know your story, your motivations and your future plans to help us build a picture of where you are and where you want to be. Listening is key here and will allow us to propose the correct solution that is going to yield the best results.

Step 2


Did you know your existing website holds the key to your future success? By analysing how people are finding and interacting with your website we have a much more rounded picture of what is and isn’t working and where there are opportunities.

Step 3


To be a success, your website needs to be a pleasure to use, provide value and be easy to use on all devices. We start by having a team whiteboarding session to explore how we can lay out your site and then present polished wireframes for your review.

Step 4

Creative design

Templates and off-the-shelf solutions are restrictive and will hold your brand back. With our custom approach your new website is designed from a completely blank canvas without limitation. This allows us to craft a custom look and feel true to your brand.

Step 5


Once you’ve approved the designs we’ll begin integrating your website with WordPress so content and images are fully editable. We’ll also ensure your website is optimised for Google and fully tested on desktop computers, tablets and mobiles.

Step 6

Delivery & launch

Once your site has been built and the content has been added, we will fully test it to make sure nothing has been missed. We’ll then share a link for you to view your new website on our test server. Once approved we’ll make it live!

Step 7


We offer full training once your website is live. This usually takes 30-45 minutes and can be delivered over the phone or in person at our Dorset office. This leaves you confident that you have all the knowledge you need to edit and make changes to your new site.

Step 8

Ongoing growth

It’s our philosophy to have your best interests at heart, so we’ll regularly analyse your website’s performance to help you squeeze every last drop of success from it. We use a variety of tools that let us see how your visitors interact with your website so any alterations we make are well informed.


Why WordPress?

WordPress is a content management system that allows us to create a future proof, flexible website that’s easy for you to edit, add to, and that’s also on a great foundation for Google optimisation. We’ve been working with WordPress for 6 years and use it on all the projects we work on.

  • Edit text and images
  • Manage your site from any device
  • Publish new content
  • Future proof platform
  • Flexible as you grow
  • Search engine friendly
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Why Woocommerce?

Woocommerce is the ecommerce plugin for WordPress and at the present time it powers over 28% of all online stores. Here are a few of the reasons why Woocommerce is a great platform to build your ecommerce store on.

  • Own all your data (unlike Shopify)
  • Highly customisable
  • Manage your store from any device
  • Scalable and extendable
  • Customisable shipping
  • Manage your inventory
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Why MailChimp?

Building your email list and regularly marketing to it is a crucial activity for any business, allowing you to stay at the forefront of your customers minds. We can help you utilise MailChimp to grow your email marketing list. Here are some of MailChimp’s benefits;

  • Free for 2,000 subscribers
  • Design flexibility
  • List segmentation
  • Great analytics
  • Easy to edit content
  • Use from any device
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Why HotJar?

HotJar is an incredible all in one analytics tool that we use on all our client websites. It enables us to gain insights into how visitors are interacting with a website so we can hone it to be more effective. It allows you to find your best opportunities for growth.

  • See heatmaps
  • Record visitors on your site
  • Ask visitors questions
  • Analyse your forms
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Request a call-back

Don’t quite know where to go next with your website? Click the button below and fill out our contact form and we'll call you back to help give you some clarity on what direction to take.

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