
Let’s start by defining exactly what ‘a bounce’ is. Google defines ‘a bounce’ as:  a single-page session on your site. In Analytics, ‘a bounce’ is calculated specifically as a session that triggers only a single request to the Analytics server, such as when a user opens a single page on your site and then exits […]

Improving the SEO (Search Engine Optimisation) of your WordPress website is critical if you want to receive more traffic to your site, which in turn usually leads to more business. So that’s why we’ve created this WordPress SEO guide for beginners—to help you understand the ins and outs of optimising your WordPress website using the […]

Keeping an eye on your website’s search engine analytics is a great way of seeing which keywords you rank for, page specific fluctuations over time, and where you could make improvements. If you feel like your own efforts aren’t effectively changing your ranking, or your site doesn’t perform well in the search engines, it could […]

Ensuring that your website ranks well on Google is essential. If you rank well (for the right things), you receive an abundance of visitors and therefore more sales and enquiries. Of course, it isn’t as easy as it sounds and often you’ll need the help of an expert. BUT there are some things you can […]