Marketing
Google Ads: Tips for setting up a successful campaign
Taking advantage of Google Ads is a great way to market your business. It allows you to drive traffic to your website without having to play the long game of trying to get your website to the top of Google’s ‘organic’ listings. Having said that, it is an extremely easy way to waste money if […]
E-commerce
15 genius tips to enhance your ecommerce product pages
Let’s explore 15 ways the big ecommerce stores enhance their ecommerce product pages to drive more conversions and sales. These tips are genius!
SEO
How to optimise your website for voice search
Voice search is here — and it’s growing. Find out how to optimise your website for voice search and get in front of more on-the-go users.
E-commerce
How to improve your checkout process to get more sales
Did you know? 69% of all e-commerce visitors abandon their shopping cart. Here’s why; Firstly some users just use their shopping cart as a way to store the products they want to research or find out more about later – they’re just collecting information. Unfortunately, you can’t avoid this. However, the vast majority of users […]
Social
Ecommerce Companies Winning on Instagram
Instagram is somewhat of an unknown entity for many businesses, with many choosing to steer clear, sticking to more familiar networks such as Facebook. Instagram is a fabulous social platform, with high levels of media consumption and engagement. The network has 500 million daily active users and 25 million businesses [src]. With the increasing levelling […]
E-commerce
Which Payment Gateways are best for Woocommerce?
When considering the development of an e-commerce website – whether it’s a redesign or starting from scratch – it’s really important to carefully consider the payment gateway you wish to use. As you know, it’s paramount that the checkout process on your e-commerce site is easy for the user – the last thing you want […]
Marketing
How to use the new posts feature within Google My Business
We love it when an upgrade comes into the ether which is intended to make our lives easier and Google My Business users are in luck! Google has recently made Google Posts accessible for small businesses which will appear within both Google maps and Google search results. It’s free publicity, and will get your website […]
SEO
11 easy ways to improve your ecommerce website SEO
Looking for ways to improve your ecommerce website SEO? We cover 11 easy ways to do this; from optimising images, metadata & speed to focusing on UX.
Design
Why we’ve championed Sketch over Photoshop for design
Sketch is a wonderful tool, specifically created for website and app design. We made the switch from Photoshop to Sketch over a year ago, unsure as to whether it would live up to the hype – in fact, it sounded too good to be true! However, it’s exceeded our expectations and has become the tool […]