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MarketingMarketing for Service Businesses
I’m currently reading “Selling The Invisible” by Harry Beckwith, and I’m only a few chapters in, but it’s already got me thinking about how we do marketing. Being a “service” business, it can be tricky to figure out your marketing strategy, because you don’t have a tangible product to sell. In our case we have […]
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MarketingWhy you should be using Google My Business
Up until recently Google had several different options for business owners looking to manage how details of their company appear online. There was Google Places, Google Local, Google Maps for Business and several other offerings. The main issue with this, was that you had to manage them all separately. Now though, Google have aimed to […]
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Marketing5 Easy Ways To Use Facebook To Generate More Business
Pretty much everyone is using Facebook and spending a large amount of their online time browsing it. For that reason it’s becoming an increasingly good platform for small businesses to use for advertising. In this blog post we’ll look at 5 methods you can use to generate more business for your company through Facebook. 1) […]
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Code3 Tools You Can Use To Radically Improve Your Website in 2014
In this post I’ve got 3 awesome tools for you that could literally transform how your website works for you in 2014. Lets go ahead and get started. So, you’ve probably already got a website. You had it designed and built over a year ago and it’s been doing a good job for your business. […]
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MarketingDesign Improvements Based on Actual Data
Find out a how I approach the ‘manage’ stage in my four step project process by using CrazyEgg to continually improve my clients websites based on how visitors are interacting with it. Creating a great design is only part of a successful web design project. Once a site has launched it’s essential to install analytics […]
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GeneralHTML Email Designer
A couple of days ago I launched a side project called HTML Email Designer. No prizes for guessing what it’s all about! In this post I’ll explain the site’s premise. What HTML Email Designer Offers I wanted to create a website geared specifically towards offering HTML email newsletter design and development services, with the ability […]
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GeneralInspirational Links For Business Owners
Today I found myself with 30 minutes to spare at the end of the day, so thought I’d share a few interesting links I’ve been collecting over the past few weeks that might just be useful for you too…
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CodeMastering Email Newsletters
A well designed and successfully implemented email newsletter is a great way of keeping in touch with your customer base, and as a designer its also a fantastic service to be able to offer clients.